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Complete Your Routine
Toning your blonde costs around $150 a visit. Go every 5 weeks and that's $1,500 a year just to stay blonde. What if you could cut that in half? Our purple mask extends your tone to 10 weeks, so you visit your colorist half as often. Same platinum look, same fresh blonde. At $21.21 a jar.
Purple Mask with Lasting Toning
Toning your blonde costs around $150 a visit. Go every 5 weeks and that's $1,500 a year just to stay blonde. What if you could cut that in half? Our purple mask extends your tone to 10 weeks, so you visit your colorist half as often. Same platinum look, same fresh blonde. At $21.21 a jar.
Recommended for: For all hair types, especially blonde, bleached, silver, dry, and damaged
Targets: Brassy, Yellowish or Orange Tones, Frizz, Split Ends, Hair Breakage
Cleanse with a sulfate-free shampoo and towel-dry hair
Apply mask from roots to ends. Make sure to spread the mask evenly.
Leave on 3–5 min for brass removal, up to 10 min for a cooler, platinum shade.
Rinse thoroughly and continue your styling.
Pro Tip:
Overdone it? Just wash out the excess — violet tones rinse right off.
Extends blonde freshness up to 10 weeks
Brass neutralisation & refreshed blonde
Deep hydration
Strengthening and recovery for damaged strands
Frizz control & smooth, shiny finish
Sealed split ends and reduced breakage
Fullness & volume without greasiness
Keratin:
Restores damage, smooths cuticle, reduces frizz
Marine Collagen:
Restores elasticity, boosts shine, fights dryness
Biotin:
Supports thicker, fuller, stronger strands
Argan Oil:
Deeply nourishes, reduces frizz, and adds shine
Wheat Protein:
Improves the protein-moisture balance and fills the gaps in hair structure
Full Ingredients:
Water/Aqua/Eau, Cetearyl Alcohol, Steartrimonium Chloride, Behentrimonium Chloride, Amodimethicone, Dimethicone, Glyceryl Stearate, Argania Spinosa (Argan) Kernel Oil, Hydrolyzed Wheat Protein, Hydrolyzed Keratin, Hydroxyethylcellulose, Dimethiconol, Phenoxyethanol, Allantoin, Panthenol (Pro-Vitamin B5), Biotin (Vitamin B7), Tocopherol (Vitamin E), Guar Hydroxypropyltrimonium Chloride, Citric Acid, Disodium EDTA, Parfum (Fragrance), Red 18 (CI 16255), Blue 1 (CI 42090), Linalool, Limonene.
We don’t include:
No Mineral Oil, No Formaldehyde, No Parabens, No Phthalates, No Sulfates
- Free Shipping
Shipping is free for all US orders over $35.
- Shipping Time
Most orders are shipped within 1 business day and delivered within 3–5 business days.
- Returns
100% Satisfaction Guaranteed. Returns accepted within 60 days of receipt for a full refund.
- Order Tracking
All orders include tracking information, so you can follow your package every step of the way.
- Contact & Support
Our customer care team is here to help with any questions about your order, shipping, or returns.
Trusted by Women Who’ve Tried Everything
Saved my budget!
I was looking for a purple mask, because I’ve realized getting a fresh tone every month was doing a number on my finances. I can buy almost 4-5 jars at the price of one visit, and one jar lasts me for about two months. It’s very practical, my blonde doesn't look worse, and my hair feels smoother and softer.
My colorist noticed the difference
I try to save money on salon visits, so I go in about every two months, my colorist jokes that I turn from blonde into strawberry blonde every time. I’ve decided to try this mask to keep my hair more presentable during the two months, and this time, it wasn’t that bad at all. My colorist even said that my hair kept way less brass, she asked what I was using!
Saves me time & money
I used to re-blonde myself every five weeks, because my hair won’t hold platinum blonde at all. The purple shampoos didn’t help much, so I’ve tried this mask, because you can hold it for longer. Let me tell you, it worked! I skipped one visit and went on the 10th week, my colorist ask what I was using and did I go somewhere else, but it was just the mask.
Great investment!
I’ve never thought a purple mask can be this effective! My friend recommended that I not go to the salon as often, and I’m glad it worked. You’ll need a good scoop for your whole head, but you can subscribe and it still saves me hundreds of $$$ on the salon.
Trusted by thousands
98%
Would recommend this product.
Frequently Asked Questions
Apply to clean, damp hair after shampooing. Leave on for 5–10 minutes, then rinse thoroughly.
Brighter, cooler blonde tones with reduced brassiness. Hair feels soft, smooth, and deeply hydrated.
1–2 times per week is ideal, depending on how often you wash your hair and the level of brassiness.
It’s designed for blonde, silver, and highlighted hair. Brunettes with highlights can also benefit.
No — the formula is enriched with nourishing ingredients that condition while toning.
Yes, but results will be subtle. It works best on bleached, highlighted, or color-treated hair that tends to get yellow or brassy.
Allison Snell
"Many people like to keep their blonde as fresh as possible, but often colorings can be drying and damaging to your hair, not to mention the costs. Purple hair mask and other products can be an option if you want to spread out your colorings, keeping the color fresh and caring for your hair"
